top of page

GET TO KNOW US

Your Growth Corridor Specialists.

At our core, ALFF Property Group is a specialist in greenfield development, project marketing, and real estate sales - helping shape vibrant new communities across Victoria's fast-growing growth corridors. We work closely with respected developers and builders to guide subdivision strategy, inform product mix, and deliver tailored sales and marketing campaigns that drive success from project launch to final settlement. 

​

As the parent company behind trusted local agencies such as The Creek Real Estate and Lara Real Estate - with ALFF Financial Services, Fyansford, Lovely Banks and Batesford agencies in development - we bring together place-based knowledge and growing statewide network to offer a truly connected experience. Our strength lies in understanding the market, tailoring smart solutions, and delivering real results through our strategic advisory and property services.

​

Whether it's project marketing, residential sales, financial services, or property management, ALFF provides the insight, infrastructure, and local expertise to make the property journey simpler, smarter, and more human - for developers, sellers, and buyers alike.

​

OUR PARTNERS

OUR SERVICES

At ALFF Property Group, we offer a full spectrum of services across the property journey - whether you're buying land, building your dream home, investing or selling. With a foundation in greenfield development and a growing network of local real estate offices, we're here to make every step smarter, simpler and more connected. 

​

​

Strategic, place-based campaigns that drive sales and build community value for developers and builders. 

​

​

PROJECT MARKETING

​

​

HOUSE & LAND

H&L packages created in partnership with leading builders -designed for modern lifestyles and long-term value. 

​

​

REAL ESTATE

Community-first property services through Lara Real Estate and The Creek Real Estate, offering sales and property Management.

COMING SOON

ALFF PF_ Colour Logo.png
bottom of page